This year, my family of five had no obligations. We didn’t have to go anywhere, do anything, or have anybody over.
So we decided to do Thanksgiving our way. Our seasonal veggies, made-from-scratch, cast-iron-skillet way.
And the results? Delicious. I think this has been our best Thanksgiving meal yet.
I got to use my sister Jenna’s Rebel to photograph our lovely spread. And those oranges and lemons? Homegrown. Oh yeah.
Let’s talk about Facebook. More specifically, millennials and Facebook. As a generation, we’re obsessed. And for most of us, it’s caused some sort of problem at one point or another, whether in our relationships, our profession, or those times when we just can’t get stuff done because we got sucked in. Many of us don’t like it. And there’s nothing really wrong with the concept of Facebook — being able to share photos and comments with our friends and family is great — so why do we hate it so much?
Awhile back I read a book that made me realize that commerce doesn’t have to be about making money. It doesn’t have to be about profits or sales or annual reports or anything like that. Don’t get me wrong, those things are necessary to maintain a thriving business, but they’re not what’s really important. People are what’s important. I’ve always believed that, but until I read this book, I wasn’t sure if anyone else did, too.
The Lovemarks Effect by Kevin Roberts is the second book about Lovemarks. The first book, Lovemarks: The Future Beyond Brands, was a smash hit. Most smash hits get rave reviews in the Times. Lovemarks got such enthusiastic feedback that author Kevin Roberts published a book, this book, dedicated entirely to how much people love his awesome idea.
I read this book thoroughly and glossed over the first. I like this one much better because it’s better written, better designed, and its interviews have a lot more impact.
But let’s get right to it. What the heck’s a Lovemark?